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SimPure. Simple ingredients. Pure functionality.

Beetroot dressing

SimPure™ is a collection of functional and label-friendly starches which are all plantbased. As consumer preferences have shifted toward simpler labels and more familiar sources, food and beverage manufacturers have faced the challenge of replacing modified food starch.

The expanding SimPure™ portfolio addresses this need. SimPure™ functional label-friendly starches mimic the functionality 

of modified starches while delivering the label-friendly ingredient that consumers desire.

SimPureTM benefits

  • Label-friendly ingredient
  • Superior viscosity
  • Sustainably sourced
  • Neutral flavor profile
  • Good mouthfeel & texture


SimPure™ 994 Portfolio

Waxy maize-based starches ideal for culinary/convenience and dairy applications. 

The SimPure™ portfolio of waxy maize starches offers functionality in mild to high processing conditions, from pasteurization and gentle cooking to homogenization, UHT or retort processing. They deliver rich, satisfying mouthfeel and comparable viscosity to modified starches.

SimPure™ 995 Portfolio

Potato-based starch solutions for a range of applications. 

The SimPureTM 995 portfolio of potato starches is designed for mild processing conditions, including meat, meat alternatives, culinary/convenience applications and more. They offer superior viscosity and sensory performance, without compromising on taste, texture or appearance.


  • Convenience Foods
  • Dairy & Dairy Alternatives
  • Fruit Fillings & Coating
  • Dry Mixes
  • Meats & Meat Substitutes
  • Soups &Sauces
Interested in learning more and see some of the solutions either download solution suggestion at the right of this page  or send an e-mail to :